In Tough Real Estate Market, Seeking Prospects Requires Creativity

from Baylor University Business Review · host Cynthia J. Jackson

It's no surprise to anyone who pays attention to the news that the U.S. housing market is depressed, which means real estate agents face some serious challenges. Dr. Chris Pullig, professor of marketing and director of the Keller Center for Residential Real Estate Sales and Marketing at Baylor. In a tougher market, the best return for investment is to be more proactive and creative to seek out prospects.

Episode metadata supplied by the publisher feed · Published Sep 11, 2008

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In Tough Real Estate Market, Seeking Prospects Requires Creativity

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