Inbound and content marketing may make up 80% of all marketing in the future - Interview with Mike Volpe of Hubspot

In Inbound marketing is about content and context, I reported back from Inbound Marketing UK. However, whilst there I was able to catch up with Mike Volpe, the Chief Marketing Officer of Hubspot, who was speaking at the conference. In the interview, we talked about inbound marketing, where people should start, how much of their marketing should be inbound/content focused and a bunch of other things. This interview makes up number thirty-seven in the series of interviews with authors and business leaders that are doing great things and helping create businesses that customers love.