EPISODE · Mar 23, 2026 · 37 MIN
Inbound vs. Outbound Marketing: Here's Why You Only Need 2 Channels to Grow
from Big Bad Marketing Podcast · host Big Bad Marketing
If your marketing feels scattered, it might be because you’re trying to show up everywhere at once.You might be on Instagram, sending emails, attending multiple in-person networking events every month, optimizing your website for Google (SEO), running paid ads, asking for referrals, recording podcasts, and now you're stretched so thin across so many platforms that marketing feels like a full-time job on top of actually running your business!In this episode, we’re breaking down inbound vs. outbound marketing and why you don't need to be on 5 or more channels to grow. You need one place where people can discover you and one way you actively reach out to them.We cover:What a marketing channel actually isThe difference between inbound and outbound marketingWhy trying to do too many channels creates overwhelmHow one inbound and one outbound channel can work togetherThe 3 questions to ask before choosing your channelsWhy consistency matters more than doing everything👉 Sign up for the Big Bad Marketing newsletter at https://www.bigbadmarketing.com/newsletter
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Inbound vs. Outbound Marketing: Here's Why You Only Need 2 Channels to Grow
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