Incept & Shift

A few years back I was in a room where I had the great opportunity AND duty to speak up & out about the huge effects of racial stigmas on corporate marketing. I didn't know this then, but my buddy Ritesh Rajan was the straw catalyst that broke the camel's back for me of "ENOUGH IS ENOUGH!" Often times society thinks it NEEDS to present a certain picture to consumers in order to sell whatever wares it's peddling. Guess what?? False. People shop where they see themselves. I'm still not clear why that is such a hard concept to grasp. Oh I know why, institutional racism. DUH! Today I chat with Tesh about everything from being brown & growing up in NYC post 9/11 to what its like being an Indian man on TV in today's America. FACT: Brown actors can be more than taxi drivers, nerds, doctors & convenience store workers. Among many projects; Tesh currently voices the iconic All-American doll Ken, on Mattel's animated Barbie series, where he is helping to shift the narrative from within! Come on in, there's lots to talk about. Mmk? Mmk! Gday. TODAY'S TRIVIA: VIDEO GAMES Follow Tesh: @teshrajan