Increase Your Premium By Peeling Back the Layers of Need (Ep.68)

Have you ever wondered why some agents consistently sell policies with higher face amounts? They have the same products, same leads, same geo, and same presentation but somehow, they just do better. The answer can be found in the same way that Shrek describes himself: Ogres are like onions - and so is developing need with your clients!  How? They both have layers and you have to peel them back! In this episode, the guys discuss the different layers you should step your client through to develop need and value of the product so that they can get the most protection for their family at a price they can afford. For show notes and agent resources, visit https://liapodcast.org/ep68. Through an exclusive partnership with Xcel Testing Solutions, Life Insurance Academy listeners and subscribers can now receive an amazing 50% discount from the regular pre-licensing course fee of $199 to only $99 by utilizing a special discount code of "LIA" That's the 3 simple letters of L-I-A. This exclusive discount is available for the Life, Health, and Accident Courses or even a combination of these required courses. Just go to www.liapodcast.org/xcel and enter promo code LIA at checkout.