Increasing Sales Through AI Personalization -- Matt Swalley // Omneky

Matt Swalley, Co-Founder and Chief Business Officer at Omneky, talks about how to use AI to boost sales. As platforms become more restricted with targeting, creative has become a major lever for distribution. But, with AI personalization, businesses can feed the platforms with a wealth of personalized content for ideal customer profiles, products, and platforms, increasing the effectiveness of distribution and ultimately driving sales. Today, Matt discusses increasing sales through AI personalization. Show NotesConnect With: Matt Swalley: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.