Independent Thinking - Nick @adpatina drops by to talk about vintage and collectable watch advertisements

Another episode of the Independent Thinking Show for @FifthWrist Radio.  This is a place dedicate to showcasing the great people doing interesting and cool things in the world of horology.  This time, hosts Roman (@TimesRomanAU) and Adam (@mediumwatch) chat with a Nick from @adpatina. Nick is a visual artist and entrepreneur, specialising in sale and collecting of vintage printed watch and car advertisements. Join us for a conversation about how watch advertising and marketing has evolved; what makes some ads true art and how to preserve and look after the ads you collect and frame. Make sure to follow Nick on Instagram at @adpatina or on his website www.adpatina.com Instagram Recommendations from this episode: Nick - @niccoloy Adam - @mrbradlytellstime Roman - @en_nissen Show notes 2:30 - Wrist checks - Rolex DateJusts 16200 & 16234 and SoLabs Layer One 12:25 - What makes a good watch advertisement? 15:50 - Bad Watch Ads 21:20 - What drives collectors of vintage watch ads? 29:00 - Ads as a timestamp for what our society values and treasures 33:55 - Watches and political figures who wear them 36:00 - Precision, tool watches, good value and luxury (evolution of the messaging) 39:00 - Advertising tool watches and dress watches - alternative strategies 44:00 - How to preserve and look after vintage watch ads 53:40 - Grail watch ads 1:02:00 - The future of watch ads and future of “Ad Patina” New Theme Music for 2022: The Wrong Time by Silent Partner (via YouTube Free Music Channel) Follow us on Instagram: @FifthWrist  To join our crew group chat then please email us at [email protected] and if you have time please leave us a review wherever you listen to our podcast. We hope you enjoy listening to this episode as much as we enjoyed making it! Stay On Time & Cheers from DownUnder