India loves gold. He gave a new way to own it | How Nishchay A J took JAR to 2500 crore revenue episode artwork

EPISODE · Dec 13, 2025 · 59 MIN

India loves gold. He gave a new way to own it | How Nishchay A J took JAR to 2500 crore revenue

from Mundhe Banni Podcast · host Mundhe Banni Podcast

Get an exclusive 20% off on Wellbi products only for Mundhe Banni podcast viewers.Use this link to avail: https://wellbi.in/?discount=MUNDHEBANNISupport Mundhe Banni: https://mundhebanni.com/en/patronToday, JAR reaches 12,000+ pin codes, serves 40+ million users, and powers nearly 4 million transactions daily. Strikingly, almost 90% of these users are saving money for the first time.In this episode of Mundhe Banni, we speak with Nishchay AG (@agNishchay), Founder of JAR, a company that redefined saving in India by enabling digital gold purchases starting at just ₹10.From his childhood in Hassan to the Bounce years and a pivotal realization during Covid, Nishchay shares how seeing financially stable people struggle day-to-day challenged the belief that saving requires large lump sums.We explore how JAR was built from scratch a hustle-driven early go-to-market with 1,000+ student interns, a product designed for real India, and availability across 12 Indian languages. This episode offers powerful lessons for anyone building beyond metros.A calm, thoughtful conversation rooted in grit, clarity, and long-term impact.Follow Mundhe Banni on Social Media:https://linktr.ee/mundhebanniMundhe Banni Website: www.mundhebanni.comFor Monthly Update on Startups & Entreprenuership in Kannada Subscribe to Mundhe Banni Newsletter:https://mundhebanni.com/newsletterJoin Mundhe Banni WhatsApp Community: https://chat.whatsapp.com/DOcdDdTum1t5X5qsdzUZxOListen to the podcast on Spotify:Get in touch with the guest:https://www.linkedin.com/in/nishchay-ag-904b325/?originalSubdomain=inVisit:https://www.myjar.app/Hosts: Vasant Shettyhttps://www.linkedin.com/in/shettyvasant/?originalSubdomain=inKiran Kodladyhttps://www.linkedin.com/in/kiran-kodlady/?originalSubdomain=inProduction:Shishir S UPost Production:Shashwath T G Chapters:00:00-01:27-Trailer01:28-01:42-Mundhe Banni Intro01:43-01:49-Disclaimer01:50-03:46 Guest Intro03:47-13:00-Inception of Jar & what it's trying to solve13:00-19:34-Is Digital Gold Safe? The Process of saving using Jar App19:35-30:12-What was your Go to Market Strategy?30:13-32:13-First Principles for Consumer Product32:13-35:33-Bounce Journey & Vivekananda Hallekere (CEO of Bounce)35:34-38:08-My Co-Founder is 10 years younger to me & yet we are highly compatible38:09-40:45-Co-Founder Requisites40:46-47:02-How did you manage to get a funding of 60 million47:03-49:50-When should one go for funding49:51-53:04-What're your future plans?53:05-56:36-Top 3 Lessons for aspiring entrepreneurs56:37-57:55-Favourite Kannada Movie Stars57:56-59:53-Thoughts on Mundhe Banni & Conclusion#mundhebanni #mundhebannipodcast #kannadapodcast #podcast #jar #savings #womenentrepreneurs #entrepreneurship #entrepreneur #podcast #kannadayoutube #youtubekannada #motivation #contentcreation #contentcreator #content #kannadaentrepreneurs #entrepreneurship #entrepreneur #entrepreneurlife #business #businessgrowth #kannada #kannadiga #karnataka #startup #businessnews #kannadacontentcreator #kannadacontent #mysore #pr #mysuru #journalist #publicity #kannada

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India loves gold. He gave a new way to own it | How Nishchay A J took JAR to 2500 crore revenue

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