Indicast # 168: The great Indian blackout

Last week 10 per cent of all mankind took a nap. Most of India suffered a coordinated power failure which put about 600 million people in darkness. Narendra Modi, the chief minister of Gujarat offered help. It came at a price. In other news, Aditya brings up an interesting case study in market research. NDTV is miffed with Nielsen after the market research company allegedly tampered with the TAM ratings. We also bring you a lot of Olympics trivia and updates of the week.