Industry Insight: NRF 2025 - Smart stores and frontline tech: How retail is evolving in Asia

What does retail in Asia Pacific look like in 2025? 'Live' from NRF 2025 APAC at Marina Bay Sands, the region's biggest retail conference, George Pepes of APAC Vertical Solutions Lead for Healthcare and Retail, Zebra Technologies joins The Afternoon Update's Lynlee Foo to unpack how AI-powered mobile solutions, intelligent inventory management, and real-time workforce tools are redefining the customer experience across Asia. With Gen Z leading the charge as NFC-native consumers and expectations rising across the board, George explains why retailers must act fast to digitise, automate, and adapt. Listen to this conversation to stay ahead in one of the world’s fastest-moving retail markets.See omnystudio.com/listener for privacy information.