Influencers are everything

from The Marketing Companion · host Mark Schaefer

The is the first episode of a re-launch of The Marketing Companion featuring a discussion with Mathew Sweezey, marketing director for Salesforce. In this wide-ranging discussion, we cover trending news items from Facebook and TikTok and then go deep into how influencers are reinventing traditional retail, branding, eCommerce, and entertainment. This will reframe your view of the future of marketing.

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This episode is 45 minutes long.

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This episode was published on October 11, 2021.

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