Influenciadores y Publicidad

En este episodio del podcast "A Lo Legal En Par Minutos", nuestro socio Edwin Cortés habla con Camila López, abogada de propiedad intelectual, sobre los influenciadores y la publicidad en redes sociales. La abogada detalla la responsabilidad que tienen los influenciadores al realizar promociones para empresas, subrayando la necesidad de cumplir con la regulación que exige la transparencia en publicaciones patrocinadas. Además, destaca la importancia de establecer acuerdos formales por escrito al trabajar en campañas publicitarias, asegurando la claridad en términos y condiciones.

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This episode is 3 minutes long.

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This episode was published on July 3, 2024.

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