Inner Circle Member Spotlight: Interview with Kathleen Amy

There's a version of business advice that tells you to just follow the strategy. Map the plan, hit the milestones, stay consistent. And there's another version that says trust your energy, move with the seasons, follow what feels right. But what if you didn't have to choose between the two? In this episode, Adrienne Donnelly sits down with Kathleen Amy, OBM, soulful VA, and host of the Soulful Strategies podcast. Kathleen shares how eight years in business have shaped her philosophy of structure with soul, and what it really looks like to build a sustainable business that holds you through the low seasons, the full seasons, and everything in between. You'll hear about Niching by values and energy rather than industry or job title Building visibility systems that run even when you're in a low season How to tell the difference between genuine rest and avoidance Knowing when to refer out and why it builds trust Creating strategy that fits your actual life, not just a plan on paper Running a service-based business doesn't mean being on all the time. This conversation is a reminder that structure and soul aren't opposites and that the most sustainable businesses are built with both. Take what lands for you today. 🌱 Resources and Links 🌱 Join the Seed VA community: Website: https://www.seedvirtualassistants.com.au/ Instagram: https://www.instagram.com/seedvirtualassistants Facebook Group: https://www.facebook.com/groups/1082065292124728 Learn more about the Inner Circle: https://www.seedvirtualassistants.com.au/innercircle 📲 Connect with Kathleen Amy: Website: https://kathleenamy.com.au/ Podcast: https://kathleenamy.com.au/podcast-soulful-strategies/ Instagram: https://www.instagram.com/kathleenamy.virtual/ TikTok: https://www.tiktok.com/@kathleenamy.virtual YouTube: https://www.youtube.com/@kathleenamy.virtual LinkedIn: https://www.linkedin.com/in/kathleenamy/ If this episode made you feel a little less alone or gave you something to think about, share it with a fellow business bestie. And don't forget to subscribe so you never miss what's new on Seed to Success. 🌱