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Innovating To Create A New Market (Season 3, Episode 7) episode artwork

EPISODE · Jun 4, 2024 · 27 MIN

Innovating To Create A New Market (Season 3, Episode 7)

from The Startup Different Podcast · host David and Chris Sinkinson

In the innovation space, one of the most challenging things to accomplish is to create a new market. You'll need to do something completely differently that challenges established trends. For us, this was AppArmor; it was one of the first ever mobile safety apps. Nobody had ever heard of a "safety app" and it challenged the established ways of providing public safety on university and college campuses. In our third episode of the Innovation Station series, we'll unpack what it takes to innovate and create an entirely new market.

What this episode covers

In the innovation space, one of the most challenging things to accomplish is to create a new market. You'll need to do something completely differently that challenges established trends. For us, this was AppArmor; it was one of the first ever mobile safety apps. Nobody had ever heard of a "safety app" and it challenged the established ways of providing public safety on university and college campuses. In our third episode of the Innovation Station series, we'll unpack what it takes to innovate and create an entirely new market.

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Innovating To Create A New Market (Season 3, Episode 7)

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This episode is 27 minutes long.

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This episode was published on June 4, 2024.

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In the innovation space, one of the most challenging things to accomplish is to create a new market. You'll need to do something completely differently that challenges established trends. For us, this was AppArmor; it was one of the first ever...

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