Innovation Capital by Jeff Dyer, Nathan Furr, Curtis Lefrandt

https://thebookvoice.com/podcasts/2/audible/96203 to listen full audiobooks. Title: Innovation Capital Author: Jeff Dyer, Nathan Furr, Curtis Lefrandt Narrator: Charles Constant Format: mp3 Length: 6 hrs and 37 mins Release date: 11-24-20 Ratings: 5 out of 5 stars, 7 ratings Genres: Forecasting & Strategic Planning Publisher's Summary: Great leaders of innovation know that creativity is not enough. They succeed not only on the basis of their ideas, but because they have the vision, reputation, and networks to win the backing needed to commercialize them. It turns out that this quality - called "innovation capital" - is measurably more important for innovation than just being creative. The authors have spent decades studying how people get great ideas (the subject of The Innovator's DNA) and how people test and develop those ideas (explored in The Innovator's Method).