Inside a Real Rebrand
from The Deeply Graphic Designcast - DGDC Hosted by Graphic Designers Nick Longo and Mikelle Morrison
Most rebrands look good on the surface. This one actually meant something. In this episode, we go inside the rebrand of Shear Revival with Zach, Nader, and Tom, breaking down what it really takes to evolve a brand without losing its core. From early conversations and living room brainstorms to building a full visual system, this wasn’t a quick refresh, it was a thoughtful reset rooted in clarity, collaboration, and craft. We get into what most designers and founders miss about rebranding, why it’s more than just a logo, and how the right process can actually move a business forward. If you’ve ever thought about rebranding, or you’re in the middle of one right now, this is the real playbook. Here are the links for Nader:www.nbdco.comwww.instagram.com/nbdco_ Here are Zach's links:[email protected]/shearrevivalwww.tiktok.com/@shearrevivalyoutube.com/@shearrevival
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