Inside Cybersecurity: How Hackers Think and How To Stop Them

David Kennedy is the Founder and CEO of TrustedSec and Co-founder at Binary Defense. He is considered an industry leader in cybersecurity. As the former Chief Security Officer of Diebold, David has led global cybersecurity teams, testified before Congress, and continues to shape cybersecurity policy. He co-authored the Penetration Testing Execution Standard and is renowned in offensive security. A Marine with intelligence experience, he prioritizes family, fitness, and co-hosts the Hacking Your Health Podcast. He built a DeLorean time machine inspired by Back to the Future. David's life mission is to help others and to make the world a safer place in cybersecurity, which drives him every single day. In this episode… Cybersecurity threats are evolving at an alarming rate, and businesses face an uphill battle in protecting their data and systems. Ransomware attacks, supply chain vulnerabilities, and sophisticated social engineering tactics put organizations at constant risk. At the same time, companies face mounting pressure to protect customer data amid the growing influence of AI-driven misinformation, concerns surrounding platforms like TikTok, and other evolving cyber threats. How can businesses defend themselves proactively? Building a strong cybersecurity program requires leadership, governance, and proactive risk management, not just technology. Many organizations struggle with detecting breaches in real time, making rapid threat detection and response essential. TrustedSec and Binary Defense are helping companies address these challenges by providing expert-led security consulting, penetration testing, and real-time threat monitoring. As cyber threats become more advanced, collaboration between security and privacy teams is essential to building a comprehensive defense strategy. In this episode of She Said Privacy/He Said Security, Jodi and Justin Daniels chat with David Kennedy, Founder and CEO of TrustedSec and Co-founder at Binary Defense, about evolving cybersecurity threats and how businesses can improve their security posture. David talks about the intersection of cybersecurity and privacy, the role of governance in building cybersecurity resilience and protecting data, how AI is shaping cyber threats, and the implications of cyber warfare. He also shares his experience testifying before Congress, explaining why lawmakers struggle to grasp cybersecurity issues. David provides advice on how companies can improve their threat detection and response capabilities and why social media presents a growing risk.