Inside Netflix’s Calculated Sports Strategy episode artwork

EPISODE · Mar 14, 2024 · 32 MIN

Inside Netflix’s Calculated Sports Strategy

from The Town with Matthew Belloni · host The Ringer

Matt is joined by Julia Alexander from Puck and Parrot Analytics to discuss what is and isn’t working in Netflix’s foray into live sports and sports-adjacent programming, and they outline how Netflix is experimenting to make a potential bid on live rights for a major sport. She reveals some data around Netflix viewership, explains why the sports documentary market is oversaturated, and outlines the importance of live sports for Netflix’s bottom line. Matt finishes the show with a prediction on the opening weekend box office for the new Mark Wahlberg film ‘Arthur the King.’ For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click here. Email us your thoughts! [email protected] Host: Matt Belloni Guest: Julia Alexander Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

Matt is joined by Julia Alexander from Puck and Parrot Analytics to discuss what is and isn’t working in Netflix’s foray into live sports and sports-adjacent programming, and they outline how Netflix is experimenting to make a potential bid on live rights for a major sport. She reveals some data around Netflix viewership, explains why the sports documentary market is oversaturated, and outlines the importance of live sports for Netflix’s bottom line. Matt finishes the show with a prediction on the opening weekend box office for the new Mark Wahlberg film ‘Arthur the King.’ For a 20 percent discount on Matt’s Hollywood insider newsletter, ‘What I’m Hearing ...,’ click here. Email us your thoughts! [email protected] Host: Matt Belloni Guest: Julia Alexander Producers: Craig Horlbeck and Jessie Lopez Theme Song: Devon Renaldo Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Inside Netflix’s Calculated Sports Strategy

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This episode was published on March 14, 2024.

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Matt is joined by Julia Alexander from Puck and Parrot Analytics to discuss what is and isn’t working in Netflix’s foray into live sports and sports-adjacent programming, and they outline how Netflix is experimenting to make a potential bid on live...

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