Inside Qu’s 2025 State of Digital Report with Brooke Heinzmann episode artwork

EPISODE · Mar 27, 2025 · 1H 1M

Inside Qu’s 2025 State of Digital Report with Brooke Heinzmann

from Little Raps - Restaurant Strategy Insights and Ideas · host Joseph Szala

In this episode, Joseph Szala is joined by Brooke Heinzmann, Senior Director of Product Marketing at Qu, to unpack Q’s sixth annual 2025 State of Digital report — one of the most trusted data sets on enterprise restaurant tech strategy.Together, they explore six major trends shaping the future of fast casual and QSR brands: 1. Winning back the guest 2. Tech consolidation as a mandate 3. Loyalty without unified data will fail 4. The kiosk surge continues 5. Kitchen innovation is the next frontier 6. Digital sales are stabilizingAlong the way, you’ll hear candid takes on what’s working (and what’s not), how long tech really takes to roll out, and why “set it and forget it” is a recipe for regret. Whether you’re a restaurant marketer, tech provider, or digital strategist, this episode is filled with data-backed insights to guide your next move.🔗 Access the full visualized report:https://www.qubeyond.com/2025-state-of-digital-restaurant-report/🎙 Follow Brooke on LinkedIn: https://www.linkedin.com/in/brooke-heinzmann/#RestaurantTech #QSR #FastCasual #DigitalStrategy #RestaurantMarketing #LoyaltyPrograms #RestaurantOperations

In this episode, Joseph Szala is joined by Brooke Heinzmann, Senior Director of Product Marketing at Qu, to unpack Q’s sixth annual 2025 State of Digital report — one of the most trusted data sets on enterprise restaurant tech strategy.Together, they explore six major trends shaping the future of fast casual and QSR brands: 1. Winning back the guest 2. Tech consolidation as a mandate 3. Loyalty without unified data will fail 4. The kiosk surge continues 5. Kitchen innovation is the next frontier 6. Digital sales are stabilizingAlong the way, you’ll hear candid takes on what’s working (and what’s not), how long tech really takes to roll out, and why “set it and forget it” is a recipe for regret. Whether you’re a restaurant marketer, tech provider, or digital strategist, this episode is filled with data-backed insights to guide your next move.🔗 Access the full visualized report:https://www.qubeyond.com/2025-state-of-digital-restaurant-report/🎙 Follow Brooke on LinkedIn: https://www.linkedin.com/in/brooke-heinzmann/#RestaurantTech #QSR #FastCasual #DigitalStrategy #RestaurantMarketing #LoyaltyPrograms #RestaurantOperations

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Inside Qu’s 2025 State of Digital Report with Brooke Heinzmann

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This episode was published on March 27, 2025.

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In this episode, Joseph Szala is joined by Brooke Heinzmann, Senior Director of Product Marketing at Qu, to unpack Q’s sixth annual 2025 State of Digital report — one of the most trusted data sets on enterprise restaurant tech strategy.Together,...

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