Inside Strategy: How the World's Biggest Bitcoin Company Actually Works | Chaitanya Jain #215

CJ, part of the Bitcoin team at Strategy, joins Jordan to explain what’s really happening behind the company’s new preferred equities — and why Stretch is becoming a headline product.🇬🇧 Join the UK Bitcoin Business Network: https://bitcoincollective.co/bbn/CONTACT JORDAN:X: https://x.com/JayW132LinkedIn: https://www.linkedin.com/in/jordan-walker-293955106/Email: [email protected] CJ:X: https://x.com/CJ_BitcoinLinkedIn: https://www.linkedin.com/in/jainchaitanyaCHAPTERS:00:00 Intro00:51 CJ’s role on Strategy’s Bitcoin team02:12 What CJ does day to day05:25 Behind Saylor’s messaging and Strategy’s content08:34 What CJ has learned working closely with Saylor11:22 Why Strategy uses AI so aggressively14:21 How the Bitcoin and software sides fit together17:07 Strategy’s model explained (Jesse Meyers graphic)24:27 What Stretch is and why it exists27:27 How Stretch helps Strategy buy more Bitcoin31:07 How the dividend rate gets set and adjusted34:43 Stretch vs stablecoin yield38:44 Why Stretch could be Strategy’s “iPhone moment”41:41 Who can copy this model and why size matters44:46 Building products on top of Stretch outside the US46:28 A UK bank product backed by Stretch47:48 Why it’s attractive for businesses holding cash50:07 Why “Bitcoin for corporations” may now be Stretch52:53 Where to learn more and what’s coming nextREAD OUR NEWSLETTER:https://newsletter.bitcoincollective.co/LISTEN / SUBSCRIBE:Spotify: https://open.spotify.com/show/06sBiOznJDxuhafDmkE9VK?si=3f0a8bb8abd64eecApple: https://podcasts.apple.com/gb/podcast/the-bitcoin-collective/id1561573613Fountain: https://fountain.fm/show/AYHiNhTTv0HOgGEjRjWNYouTube: https://www.youtube.com/@bitcoincollective?sub_confirmation=1All content provided by The Bitcoin Collective and guests in this episode is for informational and educational purposes only and is not financial, trading, or investment advice.⸻EDITED BY JAMES PEARCELinkedIn: https://www.linkedin.com/in/james-pearcesf/Available now on YouTube and all major podcast platforms.