Inside the 57,000 Member Gaming Community She Built from One TikTok - Nancy Chen

Community building in Fortnite and UEFN usually gets treated like it happens by accident. Nancy Chen is proof it does not. She posted a single TikTok in early 2024 asking where the Fortnite girlies were, woke up to 200,000 views, and decided to do something about the thousands of women in her comments who had been treated badly the moment they turned a mic on. That decision became Girlies Squad, a 57,000 member Discord that now drives more than 35,000 messages a week.In this conversation she walks through the operator side most creators skip. How she runs moderation and conflict resolution as a genuine 24/7 job, why her good sportsmanship standards are stricter than most servers, and how a fast feedback loop with real members beats scattered comments on every other platform. She also gets candid about coming in with zero game development experience and learning the hard way that the map you personally love is not always the map your community wants.For creators and studio builders, the takeaways are concrete: design for the people who already know each other, hand the community real decision making power, and protect the culture on purpose. Nancy also shares where she thinks the biggest gaming communities get built next and what she is cooking up with a team that has shipped some of the largest titles in the industry.LinkedIn: https://www.linkedin.com/in/nancyc56421 TikTok: https://www.tiktok.com/@yourboujeegal Girlies Squad TikTok: https://www.tiktok.com/@girliessquad_ Discord: https://discord.gg/girliessquad Website: https://www.girliessquad.com/Please leave a positive review 💚(Helps out a bunch)Watch the video: https://www.youtube.com/@ImmatureG/podcastsTwitter: https://www.x.com/immaturegamer