Inside the Digital Therapeutic for Opioid Use Disorder

Lucas and Luna explore Pear Therapeutics' reSET-O, the first FDA-authorized prescription digital therapeutic for opioid use disorder. They unpack how the app works as a cognitive behavioral therapy delivery system, the clinical trial data behind its 40% reduction in abstinence failure, and the business challenges Pear faced before bankruptcy. This episode drills into one specific case to understand what digital therapeutics means for addiction treatment and why software as medicine has struggled to scale. #DigitalTherapeutics #OpioidCrisis #PearTherapeutics #reSETO #PrescriptionDigitalTherapeutic #CBT #AddictionTreatment #FDA #HealthTech #SoftwareAsMedicine #BehavioralHealth #SubstanceUseDisorder #ClinicalTrial #Reimbursement #Business #Technology #FexingoBusiness #BusinessPodcast Keep every episode free: buymeacoffee.com/fexingo