Inside the GTM Engineer Role with Michael Saruggia

Michael Sarrugia is the #1 Clay GTM advisor in the world and the architect of a new GTM movement: the rise of the GTM Engineer.In this episode, we break down:What a GTM Engineer actually is — and why this role is replacing traditional RevOpsHow Clay is powering AI-driven workflows across outbound, inbound, and RevOpsThe most effective Clay playbooks used by $50M+ ARR scale-upsWhy “revenue per employee” is the new north star metric for GTM teamsCommon mistakes founders make when automating their GTM motionMichael has trained 600+ operators and helped scale some of the fastest-growing SaaS companies. If you’re building or optimizing a modern GTM system, this conversation is a must-listen.🔗 Explore Clay playbooks: https://clayoperator.com📚 Join 20,000+ founders & operators inside GTM Vault: https://gtmvault.wiki