Inside the "He Gets Us" campaign

It was one of the most talked about ads in the most watched Super Bowl ever: the Jesus-centered campaign He Gets Us. Executive Jason Vanderground explains what the group’s goals are, clarifies where its funding comes from, and answers a key question: who really has the image problem… Christ, or Christians? As this live stream took place, one of my viewers commented on the groups behind He Gets Us. Clearly I missed something huge, and I’m still kicking myself. I apologize for not being more diligent. Still, it reminds me how good it is to surround yourself with people smarter than you. That certainly came in handy today. 0:00-Intro/Chat 5:16-Political cartoon satirizes “He Gets Us” 7:16-Interview Pt. 1 41:07-”Second Language” He Gets Us ad 42:25-Interview Pt. 2 1:12:50-COVID policy update 1:16:12-Interview Pt. 3 1:29:47-I missed something huge.