Inside the Index Tracking 200K Student Prompts

from Higher Ed Pulse · host Enrollify

Register for the AI Engage Summit Mallory sits down with Granit Doshlaku, Co-Founder and Chief Strategy Officer at Manaferra, to discuss the findings from Manifera's AI Index, which analyzed 200,000 prompts to reveal how AI search engines recommend institutions. Granit explores the role of domain authority, Reddit, and third-party mentions in shaping AI-generated answers, emphasizing that solid SEO fundamentals and off-site brand presence remain crucial for institutional visibility in AI search. Related Links: Manaferra’s AI Index HigherEducationMarketing.com - - - - Connect With Our Host: Mallory Willsea https://www.linkedin.com/in/mallorywillsea/ https://twitter.com/mallorywillsea About The Enrollify Podcast Network: The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Episode metadata supplied by the publisher feed · Published Sep 28, 2026

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Mallory sits down with Granit Doshlaku, Co-Founder and Chief Strategy Officer at Manaferra, to discuss the findings from Manifera's AI Index, which analyzed 200,000 prompts to reveal how AI search engines recommend institutions. Granit explores the role of domain authority, Reddit, and third-party mentions in shaping AI-generated answers, emphasizing that solid SEO fundamentals and off-site brand presence remain crucial for institutional visibility in AI search.

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Inside the Index Tracking 200K Student Prompts

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