Inside the Jewelry Trade

The Poddcast: Inside the Jewelry Trade (iTunes) (stitcher)Website: http://fourgrainer.com/ This is a podcast designer for Jewlers on how to get more business. Its always kind of hard to get into the shoes of the listener (Jewlers) when you are not the target audience. Pros: The intro was well produced, decent energy. Nice use of humor and not taking yourself too seriously Lots of time put into the show, very NPR type delivery. Enjoyed the “changing watch batteries” stories. Show has an amazing arc. (Why they are excited, what they like most, personal stories, forcasting, recap). With all the clips, the volume never needed adjusted, and it flowed. Simple call to action at the end By asking for a donation, it adds personality to your podcast. Thing that Might Need Tweaked The intro promises a lot in the intro, that might lead to confusion Give a tease as to what is coming on the show at the very beginning. Not sure why Michelle was missing through most of the episode. A trick for those doing clip shows. Let the setup and the clip over lap. It makes things keep flowing. There was a time when it sounded a little “salesy” (which it is, a clip to get people to go to the show). Website / Technical Thoughts: Lost the ITJT at the beginning of your podcast posts. Put that at the end of the headline. Lots of white space, very mobile friendly. Easy navigation Easy to find contact information The Audio quality was fine. This is great for the advanced style of production. Tweaking Point For Website: Confused by the Formula one cars. Not sure what Four Grainer means (may be jewelry term) Surprised there was very few pictures of JewelryMentioned in this episode:Is Your Show GrowingI took my twenty years of podcasting experience and put them into a PDF for you. Check out 10 Strategies for growing your podcast can help you. Check it out.10 Tips