Instagram Updates August 2024

Summary In this episode, Michelle Thames discusses the latest Instagram updates for August 2024. She covers a range of new features and functionalities, including expanded carousels, DM from story mentions, story comments, revamped highlights, views metrics, AI-powered chatbots, AI characters, music sharing via Spotify, and AI chatbot capabilities. Michelle provides insights into how these updates can benefit creators, businesses, and everyday users, while also acknowledging the challenges of keeping up with Instagram's constant changes. She encourages listeners to stay curious, experiment, and have fun with the new features. Takeaways Instagram has expanded the carousel limit to 20 photos and videos, allowing for more immersive visual narratives. The new DM from story mentions feature makes it easier to connect with your audience and foster collaborations. Story comments are now visible to everyone who views the story content, providing another way to encourage interaction. Revamped highlights with a dedicated tab in the profile grid can help showcase the most engaging content. The primary metric for analytics is now views, providing a holistic view of content performance. Instagram is betting big on AI with features like creator AI, AI characters, and AI chatbot capabilities. Music sharing via Spotify and other music-related features are being added to enhance the user experience. Despite the constant changes, it's important to view Instagram as a tool and leverage its features to increase visibility and generate leads. Stay curious, experiment, and have fun with the new Instagram features. Chapters 00:00 Introduction and Overview 02:50 Building Relationships with DM from Story Mentions 05:01 Showcasing Engaging Content with Revamped Highlights 06:50 Embracing AI for Enhanced Engagement 09:09 Exploring the Potential of AI Chatbots 11:33 Leveraging Instagram as a Tool for Business Growth JOIN THE SOCIALLY SAVVY CIRCLE Book your 1:1 Coaching Call Here Book your marketing makeover here Catch up on other podcast episodes on Apple and Spotify Follow Michelle on Instagram Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.