EPISODE · Sep 26, 2025 · 53 MIN
Insuring a niche with Mike Lough of Intact Public Entities
Everyone loves to find a niche to insure but what about building our products and coverages for niches that present specific needs and challenges? Mike Lough, VP of Distribution, Community Services drops in to discuss how Intact Public Entities is serving specific niches and how brokers can grow within them.In this episode:How community services are under valued as a target by brokersWhy nuanced liability coverages are important to insureds and how to explain themWhat community services need with various coverages and conditionsLearning some of Mike's selling tactics and strategies in this nicheThe importance of relationships and how to use them to grow businessMike is candid about the industry and his experience sharing all sorts of nuggets gained from years of experience. He shares the importance of growing with valued partners who are more than insurers and clients and why that helps keep products sustainable for the long term.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Insuring a niche with Mike Lough of Intact Public Entities
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