Interbike Episode 13

For twenty years, PeopleForBikes has worked for and with the bike industry’s key stakeholders to build better places for bikes and bike riding. In the thirteenth episode of Interbike - The Podcast, we’re talking with Jenn Dice, director of the PeopleForBikes Business Network and its government relations program, about her organization’s history and accomplishments thus far - and its ambitious plans for the future. Host Fred Fishkin asks about PFB’s advocacy at the local, state, and national levels, its city rideability rankings, and its retailer-facing initiatives that are designed to get more people riding. With less than a week to go before Interbike Marketweek 2018, Jenn shares details of the content that PFB will present at the popular Interbike Industry Breakfast, which includes moderating a panel about increasing ridership among kids and adults and introducing its newest program, Ride Spot.