Internal Branding & The Business of Design with Dan Janssen, Owner / Creative Director at Lincoln Design Company

Today on Dog Whistle Branding, my boy Drew O’Brien, from the design company “We Make Cool Shit,” chop it up with Legendary designer and studio owner, Dan Janssen, Owner/Creative Director of Lincoln Design Co., a Portland-based branding and design studio that represents the gold standard for modern designers, whose clients include Nike, Hot Wheels, and WWE just to name a few. I wanted Dan on today’s show to talk about Lincoln’s unique approach to internal branding, the business of design, and where the opportunity lies in the future for small studios like We Make Cool Shit and IRONBOUND Media. Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.comOrder my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kgLearn more about Lincoln Design. Co here: https://www.lincolndesignco.com/