International Distribution, Selling Out Screenings & Zero-Budget Marketing, - Indie Feature Case Study from Derry Shillitto

Welcome back to the Film Finance & Distribution Podcast. Today’s episode is a special follow-up conversation with filmmaker Derry Shillitto, the writer and director behind the feature film The Correction Unit. The Correction Unit is a psychologically charged, cinematic thriller that asks a chilling question: what happens to the most vulnerable in society when the most powerful fully embrace AI? With intense characters and a bold, thought-provoking premise, the film manages to be both gripping entertainment and a timely social commentary. This is Derry’s second time on the podcast - his first appearance back in August 2024 covered the early stages of developing The Correction Unit. Today’s episode picks up where that conversation left off, following the film through completion, marketing, and international distribution. Since we last spoke, Derry has successfully navigated the full indie filmmaking journey - securing funding, executing a zero-budget marketing campaign, achieving sold-out screenings, and distributing the film worldwide, including screenings in Taiwan and Malaysia. He also shares his experience using Greenlit as a crowdfunding platform, and leveraging social media. Alongside his work as a director, producer, and editor, Derry is also an experienced film educator, teaching both practical and theoretical filmmaking remotely and in person - making him uniquely placed to break down what actually works for independent filmmakers. If you’re interested in real, practical advice on financing, marketing, and distributing an indie feature - this episode is essential listening.   Foyle River Films Vimeo: https://vimeo.com/866033460  The Correction Unit Homepage: https://thecorrectionunit.com/the-correction-unit  Instagram: https://www.instagram.com/foyle_river_films/   Follow the Film Finance & Distribution Podcast / Amber Williams: Podcast: https://www.whirleybirdproductions.com/podcast-1 LinkedIn: Amber Williams The Film Finance & Distribution Podcast has grown worldwide, becoming a trusted resource for filmmakers who want practical knowledge on raising finance, closing deals, and reaching audiences. It’s designed to share insights you won’t easily find elsewhere, helping the filmmaking community access the tools needed to succeed.