Interview: Achieving profitability on Amazon with Mark Power, CEO and Founder of Podean

from Unpacking the Digital Shelf · host Digital Shelf Institute

As the importance of Amazon as both a sales channel and marketing channels continues to rise, it is critical that brand executives focus on how to achieve profitability on the world’s largest retailer. Mark Power, founder, and CEO of Podean Marketplace Marketing joins Peter and Rob to talk about the need to invest in the analysis, data, and actions to make Amazon a profitable channel.

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This episode is 33 minutes long.

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This episode was published on July 30, 2020.

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