Interview Series: Jason Cromley on a 90-Day Follow Up from GROW 2025

In this episode, Marty sits down with GROW 2025 tour host Jason Cromley to discuss what they both learned from the event, what the Hidden Creek team has been up to since February, and how they expect the year to go for their companies and the industry. ⭐️⭐️⭐️⭐️⭐️ Leave a Review for the Grow Show! ️⭐️⭐️⭐️⭐️⭐️  Subscribe to Our Youtube Channel!   00:00 Introduction and Welcome 00:32 Random Acts of Kindness 01:51 Interview with Jason Cromley 02:30 Reflections on Hosting Grow 09:23 Sales and Growth Updates 14:52 Operations and Hiring Challenges 18:15 Feedback and Future Plans 20:37 Sales Challenges and Solutions 21:46 Operational Insights and Peer Feedback 26:51 Personal Focus and Family Priorities 28:14 Future Goals and Team Dynamics 30:35 Takeaways and Final Thoughts 38:24 Conclusion and Closing Remarks   Show Notes:  Focus on improving efficiency rather than increasing headcount. Jason Cromley's company aims to boost revenue by $6 million without hiring additional staff. This underscores the importance of optimizing current resources and processes to achieve growth. Utilize CRM and data analytics to drive sales and improve pipelines. Jason mentions that relying on data rather than emotions helps better understand sales figures and probabilities. This approach enables targeted efforts to close deals and meet financial goals more effectively. Ensuring every team member is in the right role and performing efficiently is crucial. Jason aspires to have a team where each person understands their responsibilities and has the capacity to perform them well. This leads to a more productive and motivated workforce. Building and maintaining trust with customers is essential. Prompt communication and reliability in service help foster strong client relationships. Jason emphasizes the importance of not giving customers a reason to doubt your business, which in turn secures repeat business and new referrals. Strategic planning and forecasting are vital for sustainable growth. Jason highlights the importance of looking ahead and planning for future growth, ensuring that the business can handle increases in workload and demand. This long-term vision helps in setting realistic goals and preparing the team and resources accordingly.   Subscribe and share the Grow Show to help more landscape pros discover it. Thank you for being part of our community. The Grow Show podcast is sponsored by STIHL and brought to you by The Grow Group - a leading coaching and education firm for landscape professionals. Your host is Marty Grunder, president and CEO of The Grow Group and Grunder Landscaping Co., one of...