Interview with Evan Kramer at MotionPoint

from Marketing B2B Technology · host Mike Maynard, Napier, Evan Kramer, MotionPoint

Evan Kramer, CEO of MotionPoint, a tech-driven translation and localisation company, discusses the differences between translation and transcreation and the benefits that going beyond simple translation can have. He also explains the impact translation can have on conversions and why you should measure the impact to determine the level of translation required.

Episode metadata supplied by the publisher feed · Published Jun 12, 2023

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Interview with Evan Kramer at MotionPoint

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