Interviewing 101 – How to Make Guests Sound Their Best episode artwork

EPISODE · Aug 13, 2025 · 7 MIN

Interviewing 101 – How to Make Guests Sound Their Best

from Showmakers: your guide to brand podcasting

In this episode of Showmakers, host Ed Barker, founder of Studio 1878, talks about the intricacies of conducting stellar podcast interviews. Touching on everything from preparation to execution, Ed offers valuable advice on making guests sound confident and engaging. Key points include the importance of thorough research, the utility of pre-calls, technical preparations, and the art of active listening. Listeners will learn the nuances of asking open-ended questions, managing the flow of conversation, and maintaining an engaging dialogue00:00 Introduction00:40 Interviewing is a Skill01:31 Great interviews Start with good prep02:37 Do The Tech Check03:32 In the Interview, Start Warm04:15 Remember to Make Space for Your Guest05:06 And if They Go Off Track ... 06:02 Remember Your're Goal is to Make Them Sound Great06:31 Get It Right, Your Audience Will Talk Away With SomethingAbout Your HostEd Barker has been producing and recording podcasts since 2009. After a long career as a corporate marketing and strategy executive (and then a VC), Ed launched Studio 1878 in early 2025 with the goal of making brand and business podcasting much better. Ed is a Brit, working out of Seattle, and podcasting worldwide. 🌎Studio 1878A podcast development studio for the modern brand. We believe everyone has a story worth telling. Specializing in business and brand podcasts, we’ll help build your story from ideation to distribution, transforming concepts to real connection with your audiences. We produce our own shows but our core proposition is in helping businesses and creators produce something truly compelling and authentic. We’d love to help you tell your story. 😈 Hosted on Acast. See acast.com/privacy for more information.

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Interviewing 101 – How to Make Guests Sound Their Best

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This episode was published on August 13, 2025.

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In this episode of Showmakers, host Ed Barker, founder of Studio 1878, talks about the intricacies of conducting stellar podcast interviews. Touching on everything from preparation to execution, Ed offers valuable advice on making guests sound...

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