InTransition 145: Daryl Karp part 2, applying media rules to marketing

In part 2 of our interview with Daryl Karp, Director of the Museum of Australian Democracy at Old Parliament House (MoAD), we learn how to take a skillset from one profession and apply it to another. Before MoAD, Daryl enjoyed a rich career in media; having held high positions in both the ABC and SBS (where she is still currently Non-Executive Director). Since arriving at MoAD, Daryl has brought the museum to life.  Today we learn from Daryl how she’s built a team rich in generalised and specialised skills; a real digital team of the future.   Discussed in this episode: Taking your skills from media to marketing The media and museums have a lot in common Building a strong audience The importance of digital transitioning Celebrating success rather than fixate on mistakes Find contentgroup on Facebook, LinkedIn and Twitter. Read more about best industry practices from our blog and weekly newsletter. Hosted on Acast. See acast.com/privacy for more information.