EPISODE · Mar 12, 2025 · 15 MIN
Introducing ConneXions Premier Segmentation
from The Marketing Insider: A Claritas Podcast · host Claritas
Designed specifically for the technology and telecommunications industry, ConneXions® Premier is the latest innovation in audience segmentation, delivering unparalleled precision in identifying and targeting your best technology customers. This next-generation system provides deeper insights into consumer behavior, helping marketers refine their outreach strategies for maximum impact. Claritas VP of Identify Products, Catherine Spisszak, joins the podcast this month to share the details about this powerful solution for predicting adoption rates across all major technology categories. Listen as she discusses how ConneXions Premier helps marketers analyze consumer preferences for voice, video, data services, and smart technologies, and understand how it can help you with strategies like targeting customers across multiple channels, the purchase of audience lists, planning media buys, and executing multichannel marketing campaigns.Connect with Catherine: https://www.linkedin.com/in/catherine-spisszak-mba-b47774190Learn more about ConneXions Premier: https://claritas.com/connexions-premier-audience-segmentation/Contact Us: https://claritas.com/contact/Download more episodes of the podcast: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT Learn about Claritas and find your best customers: https://claritas.com Find us on Facebook: https://www.facebook.com/Claritas2.0/ Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/ Follow us on X: https://x.com/Claritas2_0
What this episode covers
Designed specifically for the technology and telecommunications industry, ConneXions® Premier is the latest innovation in audience segmentation, delivering unparalleled precision in identifying and targeting your best technology customers. This next-generation system provides deeper insights into consumer behavior, helping marketers refine their outreach strategies for maximum impact. Claritas VP of Identify Products, Catherine Spisszak, joins the podcast this month to share the details about this powerful solution for predicting adoption rates across all major technology categories. Listen as she discusses how ConneXions Premier helps marketers analyze consumer preferences for voice, video, data services, and smart technologies, and understand how it can help you with strategies like targeting customers across multiple channels, the purchase of audience lists, planning media buys, and executing multichannel marketing campaigns.Connect with Catherine: https://www.linkedin.com/in/catherine-spisszak-mba-b47774190Learn more about ConneXions Premier: https://claritas.com/connexions-premier-audience-segmentation/Contact Us: https://claritas.com/contact/Download more episodes of the podcast: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuT Learn about Claritas and find your best customers: https://claritas.com Find us on Facebook: https://www.facebook.com/Claritas2.0/ Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/ Follow us on X: https://x.com/Claritas2_0
NOW PLAYING
Introducing ConneXions Premier Segmentation
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m