Inverser les rôles
from RAKE
Avec Jean-Philippe TIMSIT, nous abordons le cœur d'une stratégie digitale avec des concepts simples comme l'audience ou la communauté. Nous expliquons comment le marketing de la demande bouleverse l'analyse stratégique d'une entreprise. Nous analysons le rôle crucial de l'analyse des émotions pour construire une offre. Nous concluons sur la nécessité pour les entreprises de posséder leur média en propre ; elle doivent inverser leurs rôles vis-à-vis des réseaux sociaux Hébergé par Acast.
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Frequently asked questions
How long is this episode of RAKE?
This episode is 29 minutes long.
When was this RAKE episode published?
This episode was published on September 2, 2024.
Can I download this RAKE episode?
Yes. Use the download control on the episode player to save the publisher-provided media file.