EPISODE · Apr 4, 2025 · 28 MIN
Investor Connect 821: TEN Capital Virtual Investor Education Series Part 4
In this episode of Investor Connect, we dive into the world of live entertainment as a service with Jason Seitz of Ticket Rewards. Jason provides an insightful overview of how Ticket Rewards is transforming live entertainment by partnering with brands and venues to offer a seamless, engaging experience for consumers. With a significant inventory of tickets worth half a billion dollars, Ticket Rewards works with major brands like HBO Max, Celebrity Cruises, and United Mileage Plus to drive engagement and retention through exclusive ticket deals and loyalty programs. This innovative approach helps these brands maintain customer loyalty and reduce churn by providing unique, emotionally resonant experiences that tie back to the brand itself. Jason also discusses some compelling case studies, such as the impact of their partnership with Celebrity Cruises, which saw a 40% higher open rate and 20% higher click-through rate for live entertainment emails. Similarly, their collaboration with HBO Max resulted in higher engagement rates and retention. The podcast further explores their revenue streams, scalability, and how they are striving to grow their client base amid increasing interest from new potential partners like Lyft, Travelzoo, and others. Their innovative business model and successful partnerships have helped them make commendable strides in the industry, including finishing the year on a profitable note. Towards the end, Hall T. Martin and his guests delve into the intricacies of term sheets, offering a comprehensive breakdown of key financial parameters and how convertible notes like the 3x in 3 provide a flexible investment option. Hall emphasizes the importance of understanding term sheet dynamics, especially how these agreements can significantly favor either the founder or the investor. This episode is a must-listen for anyone interested in the intersection of live entertainment and innovative business models, as well as those keen on investment strategies in dynamic startup environments. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let's go startup something today. ________________________________________________________________________ For more episodes from Investor Connect, please visit the site at: http://investorconnect.org Check out our other podcasts here: https://investorconnect.org/ For Investors check out: https://tencapital.group/investor-landing/ For Startups check out: https://tencapital.group/company-landing/ For eGuides check out: https://tencapital.group/education/ For upcoming Events, check out https://tencapital.group/events/ For Feedback please contact [email protected] Please follow, share, and leave a review. Music courtesy of Bensound.
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Investor Connect 821: TEN Capital Virtual Investor Education Series Part 4
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