EPISODE · Feb 4, 2026 · 45 MIN
Ireland’s Insight
from WHAT THE TRUCK?!? · host FreightWaves
On this episode of WHAT THE TRUCK?!?, Malcolm is joined by Rob Carpenter, Frankie Bates, and Diarmaid O Connor for a wide-ranging conversation on the forces shaping freight in 2026. Rob Carpenter dives into trucking’s biggest pressure points, including the driver shortage debate, freight fraud, market accountability, and where trucking, brokers, and shippers are headed next. Then, broadcasting from across the pond, Frankie Bates and Diarmaid O Connor of Prodensus break down why so many U.S. multinationals are centralizing freight procurement in Ireland, why RFPs are still painfully inefficient, and how AI is transforming — and challenging — freight decision-making. Watch on YouTube Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
On this episode of WHAT THE TRUCK?!?, Malcolm is joined by Rob Carpenter, Frankie Bates, and Diarmaid O Connor for a wide-ranging conversation on the forces shaping freight in 2026. Rob Carpenter dives into trucking’s biggest pressure points, including the driver shortage debate, freight fraud, market accountability, and where trucking, brokers, and shippers are headed next. Then, broadcasting from across the pond, Frankie Bates and Diarmaid O Connor of Prodensus break down why so many U.S. multinationals are centralizing freight procurement in Ireland, why RFPs are still painfully inefficient, and how AI is transforming — and challenging — freight decision-making. Watch on YouTube Subscribe to the WTT newsletter Apple Podcasts Spotify More FreightWaves Podcasts #WHATTHETRUCK #FreightNews #supplychain Learn more about your ad choices. Visit megaphone.fm/adchoices
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Ireland’s Insight
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