Is corporate blogging worth it? - iJumpTV #55 episode artwork

EPISODE · May 15, 2009

Is corporate blogging worth it? - iJumpTV #55

from iJumpTV

Simon chats with Adeline Chua, a PhD candidate at Otago University, about her thesis on corporate blogging. How do New Zealand companies form relationships with their customers using blogs? How does a corporate blog affect your brand or corporate communications? Adeline's finding out.http://www.twitter.com/classyadelehttp://www.classyadele.blogspot.com

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Is corporate blogging worth it? - iJumpTV #55

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