Is it a bad time to launch a podcast for your organisation?

Podcasting is all the rage right now but is it the right time to introduce a podcast to your organisation? Having been around the podcasting world for several years and spoken on the topic, I wanted to share my perspective on this topic today.  Is it a good time? What are the pros and cons and if you decide to go ahead, how should you approach it?  Here is the link to the article I mention in this episode - https://blog.hubspot.com/website/how-to-host-pocast-wordpress   #hubspot #publicrelations #pr #marketing