Is it finally time to stop telling customers what they want to hear? OMOQ #154

from SimpleBiz360™ Podcast · host Jeffrey Mason

“Tell them what they want to hear to shut them up!” “Keep the deal rolling…tell them what they want to hear.” “Don’t lose the deal…tell them whatever you want…just don’t lose the deal.” “I don’t care what you tell them…they better not cancel the deal.” Do these lines sound familiar? If so, take a look at how many customers got a line of BS from your company similar to the previous quotes. Customers are smart…much smarter than we care to admit. Today is a GREAT day to stop the BS, and start telling customers what they deserve to hear.Support the show

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This episode was published on April 14, 2026.

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