Is Public Relations Still Worth It?

Public relations has changed dramatically, but it hasn't disappeared.In this episode of Coffee & Conversion, Clay Vaughan and Luke Frazier explore the evolving role of PR in today's marketing landscape. They discuss the difference between crisis management, press releases, and brand reputation, while explaining why founders are still the most important ambassadors for their businesses. They also share practical advice on building trust, crafting a consistent brand message, and deciding when investing in PR actually makes sense.Key TakeawaysWhy founders are the primary ambassadors for their brandsThe difference between press releases and a complete PR strategyHow consistent messaging shapes public perceptionWhy building trust requires proactively telling your storyHow small businesses can begin investing in public relations effectivelyFavorite Quote"No one cares about your brand more than you do."Topics CoveredPublic relations (PR)Brand messagingPress releasesFounder brandingStoryBrandMarketing strategyBrand awarenessBusiness growth#CoffeeAndConversions #PublicRelations #BrandStrategy #MarketingStrategy #BusinessGrowth #BrandAwareness #Entrepreneurship #StoryBrand #SmallBusiness #Founder