Is social media losing value for theatres?

A rundown of best practices and alternatives for theatremarketing. Plus, Colorado theatre news, an interview with ‘Little Shop of Horrors’ sound designer Elisabeth Weidner and our Top 10 Colorado Headliners. In this episode of the OnStage Colorado Podcast, hosts ToniTresca and Alex Miller get in the weeds of social media and how theatres can use it (or not). Everyone may be hating on Facebook for its annoying-as-hell algorithms and it’s sketchy political stances these days, but it still has relevance. It’s important to diversify how theatres are reaching audiences, and the two give plenty of examples about how to reach beyond simple social posts to drive real engagement and authenticity.Later in the episode is an interview Alex did with freelancesound designer Elisabeth Weidner, who talks about her standout work on the Denver Center Theatre Company production of Little Shop of Horrors and what it’s like to focusentirely on the audio component of a theatrical production.Also this week, our roundup of the Top 10 Colorado Headliners— shows to be on the lookout for. This week’s list, in no particular order:  Remember Me, Aurora, The People’s Building, May 1-11Ride the Cyclone, Vintage Theatre, Aurora, May 2-June 8Pericles: An Adaptive Show for People with CognitiveDisabilities, Touring show with stops in Aurora, Boulder, and Colorado Springs, May 7-24The Sala Project: Echoes of Curtis Park, Theatre Artibus in The Savoy Denver, May 8-18Space Cowboy, Wonderbound, Denver, May 8-18Romeo and Juliet – A Circus Adaptation, Lightbulb Theatre Company at Woodland Park Library, May 3-11Romeo & Juliet, Upstart Crow Theatre Company, Boulder Dairy Center May 1-18Cruise to Nowhere, Steel City Theatre Company, Pueblo, May 2-10The Cottage, Platte Valley Theatre Arts, Armory, Brighton, May 9-17First Date: A Musical Comedy, Coal Creek Theatre of Louisville,May 2-17