EPISODE · Sep 15, 2026 · 37 MIN
Is the NFL Keeping Broadcast TV Alive?
from In the Vicinity · host Fabric Media
eMarketer Senior Analyst Ross Benes joins Tim Hanlon to explore why football continues to defy television's broader shift toward streaming, how local advertisers benefit from the NFL's massive reach, and why moving too aggressively behind a paywall could weaken even the strongest sports leagues.
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Is the NFL Keeping Broadcast TV Alive?
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