Is vulnerability in email marketing important? | Takeaways from Digit Disclosure

Check out Churn Flags – my new retention podcast – if you’re in SaaS: Apple • Spotify • YouTube • Other platformsLet's dive into the strategies and methods used in Hannah's webinar registration email, featured in Episode 13.Takeaways(4:38) Takeaway #1: Vanity metrics are so easy to get sucked into(5:57) Takeaway #2: Sometimes you can turn a "no" into a "yes, if..." (7:29) Takeaway #3: You can't please the people you normally please – 100% of the time. (8:15) Takeaway #4: Use these two barometers to test if you're oversharing:#1: Is this helpful for my audience? #2: Is sharing this appropriate for my audience? (9:41) Takeaway #5: Hit reply on emails that you like! Links from this episode:Take another look at the email we featured in Episode 9 Build your email toolbox when you join Email Mastery.Grow your business when you join the Creative CEO Academy (I'll earn a commission)Get Nikki's email musings at ⁠nikkielbaz.com/subscribe ⁠Free consult when you sign up to Kit (formerly ConvertKit) using this affiliate link. Terms and conditions here.