EPISODE · Aug 18, 2026 · 33 MIN
Is Your Credit Union Just Renting Its Relevance?
Read the show notes and full transcript on our site: growyourcreditunion.com Membership growth just hit its lowest point since 2011, and the boom years before it may have been borrowed all along, members rented from auto dealers who were never really yours to keep. The credit unions pulling ahead stopped renting and started building relationships they actually own. In this episode: Whether credit unions ever won on relevance or just rented it from auto dealers Why handing out budgeting tips is not the same as building financial wellbeing What AI-driven fraud actually changes for how a credit union operates Host: Joshua Barclay Co-host: Becky Reed Guest: Ryan Marosy, VP of Marketing, Affinity Federal Credit Union
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Is Your Credit Union Just Renting Its Relevance?
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