EPISODE · Aug 3, 2021 · 20 MIN
Is Your Startup a Painkiller or a Vitamin?
from We Live to Build
Is Your Startup a Painkiller or a Vitamin? According to Alchemist Accelerator, this is the most important question a B2B founder can ask. In this interview, Autify CEO Ryo Chikazawa shares the #1 lesson he learned in his accelerator: B2B customers don't buy "vitamins" (nice-to-haves), they only buy "painkillers" that solve a burning need. Learn the process they used to pivot from a vitamin to a painkiller, which involved talking to 80 customers and creating a spreadsheet of their pain points to find their $2.5M seed round idea. Check out the company: https://autify.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: [email protected]🕒 CHAPTERS00:00 - The Accelerator Mindset04:00 - The Grind: Applying to YC 3 Times07:28 - The #1 Lesson: Create a Painkiller, Not a Vitamin08:30 - What is a "Burning Need"?10:56 - The Process: How to Find Your Customer's Pain12:00 - The Pivot: From "Looks Cool" to "I'll Buy It"14:18 - Preparing for Demo Day16:00 - The Power of the Accelerator Network📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
What this episode covers
Is Your Startup a Painkiller or a Vitamin? According to Alchemist Accelerator, this is the most important question a B2B founder can ask. In this interview, Autify CEO Ryo Chikazawa shares the #1 lesson he learned in his accelerator: B2B customers don't buy "vitamins" (nice-to-haves), they only buy "painkillers" that solve a burning need. Learn the process they used to pivot from a vitamin to a painkiller, which involved talking to 80 customers and creating a spreadsheet of their pain points to find their $2.5M seed round idea. Check out the company: https://autify.comBook a 1-on-1 advisory session with me to apply these principles to your business: https://calendly.com/wltb/advisory👀 CONNECT WITH SEANSubscribe: https://www.youtube.com/@seanweisbrotLinkedIn: https://linkedin.com/in/seanweisbrotInquiries: [email protected]🕒 CHAPTERS00:00 - The Accelerator Mindset04:00 - The Grind: Applying to YC 3 Times07:28 - The #1 Lesson: Create a Painkiller, Not a Vitamin08:30 - What is a "Burning Need"?10:56 - The Process: How to Find Your Customer's Pain12:00 - The Pivot: From "Looks Cool" to "I'll Buy It"14:18 - Preparing for Demo Day16:00 - The Power of the Accelerator Network📈 WORK WITH ME▶ Book a Paid Advisory Session: https://calendly.com/wltb/advisory▶ Sponsor the Channel: https://www.welivetobuild.com/collaborate▶ My AI/Automation Agency: https://optimai.aiLeave a Review (it truly helps us grow): https://welivetobuild.com/review Hosted on Acast. See acast.com/privacy for more information.
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Is Your Startup a Painkiller or a Vitamin?
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