Is YouTube Killing Podcasting?

This episode of Creators Uncut features Ryan Roghaar, a longtime marketing agency owner and host of Eggs the Podcast. Ryan breaks down why niching down is still one of the most misunderstood pieces of advice in content creation, and why most creators don’t need massive audiences to succeed.The conversation dives into platform strategy (especially YouTube vs. podcast platforms), building authority through value, and how creators can think more like business owners instead of chasing vanity metrics.Chapters:00:00 The “Niche Down” Advice (And Why It’s Misunderstood)05:20 What Makes a “Good” Niche?10:38 The Downsides of Niching Too Hard16:01 Moving to YouTube (The Turning Point)21:30 Discovery: YouTube vs Podcast Platforms26:37 Platform Evolution & Missed Opportunities32:05 The “Give More Than You Take” Business Mindset37:41 The Reality of Running a Show42:52 Finding Sponsors (Beyond the Obvious)47:41 YouTube Strategy (And Why It’s Not Always the Focus)52:47 Intentionality in Content & BusinessHear more from Ryan on  @EggsThePodcast  Need help growing your YouTube channel? We'd love to edit your videos! Email us at [email protected]